Offline press releases require newsworthy material to be noticed, or ‘picked up’ by the media. Conversely, there is more inherent flexibility in your content with online press releases. With this in mind, online press release strategies should incorporate:
- Announcement of an upcoming speaking engagement
- Celebration of a company award
- Company innovation- new products or services, new methodology
- The launch of a new product or service
- The release of a company publication
While you certainly want to submit a press release for any and all of your company news, with online press releases, you don’t have to wait. Make any anoou.
Getting Plumber, Dentist, Pest Control, Air Conditioning and Electrician Websites and Online Press Releases Noticed
Now that you know what to write about, how best do you get your information noticed? After all, the Internet is a giant abyss of information. In addition to posting each press release to your website, you will want to post the information to press release wires online. You can publish your releases manually to the top PR websites, or you can utilize a press release distribution service, like MicroManaged Media, Inc., for a small fee. We work with pest control contractors, electricians, dentists, air conditioning contractors, plumbers and more in Las Vegas, Houston, Atlanta, and Dallas. Our partner company works with Orlando, Tampa and Miami air conditioning and plumbing contractors.
These services often submit information to the top search engines, as well as to trade and industry websites. So, it will be to your advantage to research their services to see if they’re a good match for your organization and your budget.
Continued at Press Release Search Engine Optimization for Small Businesses



